Marketing your business shouldn’t feel like a full time job.
Her Brand & co. Blog
Focus on the fundamentals and sell more with easier, Better marketing.
 
      
      Building and Segmenting Email Lists That Actually Convert
Building & Segmenting Email Lists That Actually Convert
With key findings that are guaranteed to help you build opt-ins that convert and nurture your list through segmenting, our goal for this series is to help founders learn how to build a thriving list, nurture and segment the right way, and boost sales before the end of the year.
 
      
      Holiday Marketing Campaign timeline
Holiday Marketing: A Tactical 8-Week Holiday Marketing Timeline for founders
Last year’s Black Friday and Cyber Monday numbers alone combined for $10.8 Billion (with a capital B) in sales!! Talk about a serious Q4 revenue cranker. 🫨
You might think: Oh, so that means Holiday retail is practically low-hanging fruit—minimal effort, no dedication of time required —right? WRONG.
 
      
      Holiday Marketing 101
Holiday Marketing: The Critical 41-Day Window Most Founders Miss.
There’s a reason those sleigh bells pierce your eardrums well before Halloween. 32% of U.S. shoppers plan to start their holiday shopping between July and October – and if you’ve ever wandered into a T.J. Maxx or HomeGoods in September, you know that to be true!
 
                        