Email Workflows That Nurture and Convert

Workflows help you deliver the right messages at the right time for your customers. But what makes a truly impactful one? Let’s explore five key themes in building workflows that not only spark the right connection, but also nurture trust and drive the best results.

Know Thy Customers, with Early Adopters

Early adopters are the smallest share of the market, but they are the most important because they are enthusiastic and willing to take risks; their threshold for flaws is higher (meaning; they're great beta testers and willing to try something before it's ‘perfect’).

Building & Segmenting Email Lists That Actually Convert

With key findings that are guaranteed to help you build opt-ins that convert and nurture your list through segmenting, our goal for this series is to help founders learn how to build a thriving list, nurture and segment the right way, and boost sales before the end of the year.

Holiday Marketing: A Tactical 8-Week Holiday Marketing Timeline for founders

Last year’s Black Friday and Cyber Monday numbers alone combined for $10.8 Billion (with a capital B) in sales!! Talk about a serious Q4 revenue cranker. 🫨

You might think: Oh, so that means Holiday retail is practically low-hanging fruit—minimal effort, no dedication of time required —right? WRONG.

Holiday Marketing: The Critical 41-Day Window Most Founders Miss.

There’s a reason those sleigh bells pierce your eardrums well before Halloween. 32% of U.S. shoppers plan to start their holiday shopping between July and October – and if you’ve ever wandered into a T.J. Maxx or HomeGoods in September, you know that to be true!