Spend Your Money Where It Matters This Holiday Season
Did you know that women are responsible for more than HALF of all annual spending and retail purchase decisions? Last year alone, that added up to $31.8 trillion (yes, trillion with a T) and up to 80% of global consumer spending. 😮
Our dollars have power. We determine what the world pays attention to.
So this holiday season, put your dollars where it'll really count. Buy from women-owned brands, small businesses, and creators doing meaningful work in their communities.
When we spend this way, we’re not just buying a product. We’re fueling jobs, supporting families, and strengthening the economic backbone of our neighborhoods. Small businesses reinvest locally at far higher rates than big box stores, and women-owned companies are more likely to hire other women, support community causes, and lead with values-driven experiences.
When women invest in small businesses, everyone rises.
🎁 This holiday, we’re collaborating with our friends over at the Women’s Business Enterprise National Council (WBENC) and B Corps to help you put your dollars where they make a difference.
Support WBENC: Shop Women-Owned
Support WBENC: Shop Fair Trade
Support WBENC: Shop Women of Color
Support B-Corp: Shop Social Impact
This season is a great reminder how our choices, dollars, time, and energy shape the world around you. Thanks for being part of our world, 2026 is yours for the taking.
Co-founder, Her Brand & Co.
