Lucy AI™ Privacy Notice & Terms Of Use.

Effective Date: June 3rd, 2025

Privacy Notice  

This Privacy Notice explains how Her Brand & Co., a Full Tilt Company (“HBC,” “we,” “us,” or “our”) collects, uses, and safeguards information you provide while using Lucy AI™, our proprietary AI-powered marketing assistant. This Notice supplements our primary Privacy Policy and applies only to data collected through Lucy AI. 

1. Information We Collect

When you interact with Lucy AI™, we may collect the following types of information: 

  • User Inputs: Any text, questions, data, or content you provide to Lucy AI™. 

  • Generated Outputs: AI-generated responses or content based on your inputs. 

  • Usage Data: Time stamps, interaction logs, and other metadata (e.g., frequency of use, session duration). 

  • Account Information: Your name, email address, and subscription status (via your Boardroom account). 

We do not collect sensitive personal information (e.g., Social Security numbers, payment card data) through Lucy AI. 

2. How We Use Your Data

We use information collected through Lucy AI™ to: 

  • Generate responses to your queries and prompts; 

  • Improve the performance, safety, and reliability of Lucy AI™; 

  • Diagnose technical issues and monitor system usage; 

  • Train or fine-tune Lucy AI™ models (if applicable and with safeguards); 

  • Communicate important updates or changes. 

We do not use your data for advertising purposes or share it with unrelated third parties. 

3. Data Retention

  • User inputs and outputs may be retained temporarily to provide the requested functionality and to support continuous product improvement. 

  • Aggregated or anonymized usage data may be stored indefinitely for analytics and product development. 

  • You may contact us at [email protected] to request deletion of Lucy AI interaction logs associated with your account. 

4. Data Sharing & Disclosure

We do not sell your Lucy AI™ data. 

We may share limited data with: 

  • Service providers who support the infrastructure of Lucy AI™ (e.g., hosting, processing); 

  • Legal authorities, only if required by law, subpoena, or legal process; 

  • Business partners within Full Tilt Consulting, to improve user experience or troubleshoot issues. 

All third parties are bound by appropriate confidentiality and security obligations. 

5. Security

We implement reasonable administrative, technical, and physical safeguards to protect data processed by Lucy AI. However, no system is completely secure, and you use Lucy AI™ at your own risk. 

6. User Responsibilities

You are responsible for ensuring: 

  • You do not input personal health, financial, or other sensitive information into Lucy AI™; 

  • You retain copies of important content, as we may not store all responses; 

  • You review generated content for accuracy before acting on it. 

7. International Users

Lucy AI is operated from the United States. If you access the service from outside the U.S., you consent to the transfer and processing of your information in the U.S., subject to local law limitations. 

8. Children’s Privacy

Lucy AI™ is not intended for use by children under the age of 18. We do not knowingly collect personal information from minors. 

9. Changes to This Notice

We may update this Lucy AI™ Privacy Notice as our services evolve. We will notify users of material changes via email or our Website. Continued use of Lucy AI™ after such changes constitutes acceptance. 

10. Contact Us

For questions about Lucy AI™’s privacy practices or to submit a data request, contact: 

📧 [email protected]
📬 Her Brand & Co.
126 Sloan Street, Roswell GA. 30075

Terms Of Use

These Lucy AI™ Terms of Use (“Terms”) govern your use of Lucy AI™, a proprietary marketing assistant and content generation tool developed and operated by Her Brand & Co., a Full Tilt Company (“HBC,” “we,” “us,” or “our”). 

By accessing or using Lucy AI™, you agree to these Terms, as well as HBC’s Website Terms of Use and Privacy Policy. If you do not agree, you may not access or use Lucy AI. 

1. Service Description

Lucy AI™ is a marketing and content creation assistant powered by artificial intelligence, designed to provide business guidance, generate content, and offer strategic recommendations based on user input. Lucy is currently in beta testing, and its features may evolve over time.  

2. Beta Status and Modifications

Lucy AI™ is offered in beta and may contain errors, limited features, or unexpected behavior. The service is provided “as is” with no warranties as to performance or accuracy. 
We reserve the right to modify, suspend, or discontinue Lucy AI™ at any time, with or without notice. 

3. User Inputs and Content Ownership

You retain ownership of any data, content, or materials you input into Lucy AI™. However, by submitting content, you grant HBC a worldwide, non-exclusive, royalty-free license to use, reproduce, modify, adapt, publish, and distribute such content solely for the purpose of operating, improving, and maintaining Lucy AI™. 

You represent and warrant that: 

  • You own or have rights to all content submitted; and 

  • Your content does not violate any laws or third-party rights. 

4. License to Use

We grant you a limited, non-exclusive, non-transferable, revocable license to access and use Lucy AI™ for internal business purposes, subject to your active Boardroom subscription. 


You may not: 

  • Share your access credentials with others; 

  • Use Lucy AI™ outputs for resale, sublicensing, or mass distribution; 

  • Reverse engineer, copy, extract datasets from, or exploit Lucy AI™ for commercial or competitive use. 

All aspects of Lucy AI—including code, structure, interface, and content—are owned by HBC or its licensors and protected by intellectual property laws. 

5. Generated Content & Disclaimers

Lucy AI™ generates content based on your inputs and its training data. HBC makes no guarantees as to the accuracy, completeness, or usefulness of any content Lucy provides. You are solely responsible for reviewing and verifying all outputs before use. 

Lucy AI™ is not a substitute for professional advice. It does not offer legal, medical, financial, or other certified guidance. Always consult with a qualified expert before making business decisions. 

6. AI Limitations

As with all AI tools, Lucy AI™ may: 

  • Misinterpret input or context; 

  • Generate factually incorrect or incomplete content; 

  • Reflect unintentional bias from its training data; 

  • Be unaware of current events or evolving industry standards. 

We encourage all users to apply human judgment and oversight when using AI-generated content. 

7. Feedback

You may provide feedback about Lucy AI™. By doing so, you grant us the right to use that feedback for product development and improvement without compensation or obligation. 

8. Updates & Notifications

We may update Lucy AI™ and these Terms periodically. You will be notified of material changes via email or announcements on our Website. Continued use after such changes constitutes your acceptance of the updated Terms. 

9. Termination

We reserve the right to suspend or terminate your access to Lucy AI™ at any time, including for violation of these Terms, your Subscription Agreement, or any unlawful or abusive use. 

10. Governing Law

These Terms are governed by the laws of the State of Georgia. Any disputes related to Lucy AI™ shall be resolved in the courts located in Atlanta, Georgia. 

11. Contact

For questions or support related to Lucy AI™, contact: 
📧 [email protected]
📬 Her Brand & Co.
126 Sloan Street, Roswell GA. 30075