We are taking you on a fun ride with Danielle Hughes! She is the founder of More Than Words, a consultancy that focuses on helping founders and brands create, launch, and lean into their "Personality Brand". She dives into how impactful it is to have a "Personality Brand" and the importance of leading with your why as a founder. She has been called a wordsmith, a magician, a copywriting extraordinaire, a lifesaver, and a total badass! She shares with us her full circle moment regarding one of her biggest failures and how leaning into herself has opened up doors she never could have imagined. Jess and Danielle talk a lot about the ways in which founders can weave themselves into their businesses without having to post last night's dinner or intimate details of your life that you would rather keep private. Danielle talks about the ways in which you can write your own unique story, keep your autonomy as a business owner and so much more!

Stacy Bernstein, co-founder of All Better Co., shares with us her journey to building and closing two businesses that she loved, yet chose to walk away from because it didn't align with the life she was living at the time, a hard and important decision for any founder to make.

Nita walks us through the early days of the grind, her experience finding a manufacturer who had the same type of values as she did and why that deeply matters to her even today. We talk about her early adopters, those first loyal customers, which have been the stepping stone for her global expansion. She tells us how she leaned into the practicality and usefulness of her product. Above all, we discuss how she’s creating a new paradigm for doing business building success based on her own vision, and that of her stakeholders, which is ultimately her family.

Kara talks about how as a train commuter, she will go through two to three pairs of shoes a day, depending on the day. As a result, she had an idea to find a way to modify her existing shoes as she moved around the city from day to night. She created and patented the world’s first shoe line with instant heel and toe customization. Kara also talks about her lessons learned in manufacturing and production, how a meeting with Daymond John from Shark Tank changed her career, and the heartbreak she is currently processing as she ends her relationship with her co-founder and longtime friend.