Elephant herds are led by an alpha-female, a matriarch, and she is not chosen by her ability to be the most aggressive or assertive. She is chosen by the group, collectively, because of her ability to demonstrate leadership through her wisdom, strength and extraordinary skills in problem solving, social intelligence, openness, ability to communicate, decisiveness, patience, confidence, and compassion.

Color plays a huge role in building your business’s identity and marketing to consumers. Choose the right colors to send the right message and build a memorable brand with color theory marketing!

Carve out market space for your business with a competitive positioning strategy that will help you stand out and convince customers to choose you among your competitors.

Micro influencers change how consumers interact with the marketplace, motivate people to achieve their goals, and provide a new lens to see the world. It’s a fun way to earn income from brands you love and want to promote through social media. You can learn how to become a micro influencer—and it’s easier than you think. Women and moms make great micro influencers because you wear so many hats and have a built-in audience for your interests.