Before you grow, you need to get grounded.
Her Brand & Co. helps solopreneurs and founders turn their scattered marketing into steady growth.
We Teach Founders How to Sell more and grow easier with marketing that works.
Here, women-owned small businesses and their allies can find…
Everything you need to market smarter, grow Easier, and stop doing it all alone.
You’ve got big ideas for your business, real vision—and zero time to waste.
Her Brand & Co. gives you step-by-step marketing guidance, proven tools, and personalized support to grow your business on your terms.
Marketing should not feel chaotic.
✅ Get started with our commitment-free educational platform.
✅ Receive accountability with monthly guided programming & expert-backed tools.
✅ Grow easier with personalized, on-demand marketing mentorship & support.
for founders who are doing it all—and need it to start working.
Which founder are you?
The solo juggler
Welcome to the stage! You’re the main performer, juggling everything in your business, and at any moment, something is going to drop.
You don’t know exactly where to focus—and you need to build a strong foundation without the pressure, cost, or overwhelm.
The Burnt-Out Builder
You’ve tried everything—funnels, freebies, webinars, courses—and you’re fried.
You’re building something great… but burning out in the process. You need to cut through the noise and prioritize only what’s going to move the needle.
The DIY Warrior
You’ve done everything yourself and you’re still standing—but you’re tired of winging it.
You’re scrappy, savvy, and your sales and revenue are in an upswing. You need to know what to do next so you can grow into your next stage without burning out.
Trusted & Featured By
Introducing Lucy AI™—Your Dream Marketing Co-founder.
The weight of being a founder is Heavy.
Every decision, every risk, every uncertainty falls on your shoulders.
But what if you didn't have to carry it all alone?
What if you had a trusted partner who could share the mental load, help shape successful campaigns, and provide tailored, expert advice?
That's where Lucy comes in—our AI-powered marketing mentor built on 10+ years of HBC programming & knowledge.
Why founders love her brand & co.
“her brand & Co’s platform is a treasure trove of insightful and applicable information. I could not be happier with the progress im making with their classes.”
Morgan Summers, Ugh Beautiful Mess
“her brand & co has been a game-changer for my business. i use their content like crazy!”
Caitlin Johnson, Bold Bird Consulting
“In my 14 years of entrepreneurship, no other schooling has given me the gems I’ve collected here.”
Shannon Leon, VPack for Women
Need a quick win? Visit the shop.
The HBC Shop has done-for-you sales templates designed to help you grow, pitch, and promote your business easier with better results.
your next step starts here.
01
The Hub
Start free. Stay curious. Grow on your terms.
The Hub is our commitment-free platform built just for founders like you—where you can access high-quality marketing tools and training without pressure, cost, or overwhelm.
02
The Lab
want an affordable way to build sales that are sustainable and steady.
03
The Boardroom
Your Dream Marketing Co-Founder
The Boardroom combines everything in The Lab plus access to Lucy AI™ — a marketing cofounder & CMO trained on 10+ years of Her Brand & Co. proprietary educational programs and methodologies. Lucy is your on-call marketing mentor, sounding board, and growth advisor.